Marketing Experience
SSENSE Festival Activation
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The SSENSE brand activation project created a unique shopping experience for festival-goers by combining fashion and technology.
Custom Light / Charging seat station
Zone 2/ SSENSE x Bombay Blue Bar
The project featured four zones, including a curated retail space, an innovative Vaul zone that combined e-commerce and in-person fashion, a Relaxing Zone for shoppers to recharge, and a Runway Room for creating and sharing short fashion videos on social media. The project successfully engaged customers and provided a memorable shopping experience.
The project featured four zones, including a curated retail space, an innovative Vaul zone that combined e-commerce and in-person fashion, a Relaxing Zone for shoppers to recharge, and a Runway Room for creating and sharing short fashion videos on social media. The project successfully engaged customers and provided a memorable shopping experience.
In the initial phase of designing the Layout Blocks, our primary goal is to explore and determine the most effective strategies for guiding user traffic smoothly and ensuring that engagement is maximized at every touchpoint of the user journey. This involves conducting thorough analyses and brainstorming sessions to pinpoint optimal pathways that not only facilitate ease of navigation but also enhance user interaction and participation across the platform
Tent MockUp
Mood Board
Zone 3/ Runway Room
IDEATION
Front Elevation / Arcade